PRODUCT ARTWORK // adidas

titel // running type // tape art piece & video mapping size // 4x3m artists // MR. GALLE & Lotte place // adidas run base in berlin/germany

For the global launch of its brand-new running shoe PURE BOOST X, Adidas asked us to create a piece of tape art.
 
We came up with the idea of a taping an artwork, which shows the product and at the same time hides it. So, we converted this shoe into a polygon tape art illustration. In order to create an interesting composition and also to hide the shoe, we added forms and shapes. Moreover, we made some outlines, which form a huge X.
 
You can have a look at this tape art mural at Adidas Run Base Berlin.



You may also like

PRODUCT PRESENTATION // ABSOLUT VODKA
REFLECTING TAPE ART
HIPSTER TAPE ART
WINDOW TAPE ART // EYE LINER
TAPE ART MOVIE SET
EXHIBITION DESIGN // Deutsche Telekom @ IFA
TAPE ART WORKSHOP
TAPE ON YOU // tape art design on people
TAPE ART BRANDING // BERLIN MUSIC WEEK
TAPE ART WORLD RECORD
back to top